3-stars Win Bigly: Persuasion in a World Where Facts Don't Matter If you can get past the nuttery, Adams makes clear recommendations for how to apply insights from behavioral psychology to develop a "weapons-grade" persuasion capability. The main takeaway is that we're way less rational than we think we are and that visual persuasion is most powerful.
3-stars The Theory And Practice Of Gamesmanship; Or, The Art Of Winning Games Without Actually Cheating A wickedly dry satire dressed up as a self-help manual. Published in 1953 by British Gamesman Stephen Potter, this tiny book covers all phases of a game, from the pre-game disorientation with bad driving directions to "luncheonship" and "losemanship" (how to win, even if you lose)
4-stars True Style: The History and Principles of Classic Menswear I've always been a slob when it comes to clothing. I straight up wore sweatpants for all of sophomore year in college (note: this is not the "Ivy Style" that Boyer refers to in the book). The difference between a suit, a tuxedo, and a blazer? Hell if
4-stars Perennial Seller: The Art of Making and Marketing Work that Lasts In my 2013 personal annual review, I wrote that I wanted to build something that would last 100 years. I have made no progress over the last four years. It is such a large and intimidating goal that it seems impossible to begin. Where to start? What are the steps
winning The Knowledge: How to Rebuild Our World from Scratch "The Knowledge: How to Rebuild Our World From Scratch" is a fascinating thought experiment about how to build the ideal manual for a reboot of civilization. Dartnell decides that a good post-apocalypse reboot manual has a few critical ingredients: instructions for short-term survival a roadmap for longer-term rebooting
